As much as customer experience has become a part of our everyday working lives, successfully realising innovative customer improvement projects to better engage your customers can still be challenging. From knowing which customer initiatives will have the greatest positive impact to designing and executing ambitious but achievable plans, not to mention getting key stakeholders and your team on board - being a customer leader is not easy.
You need a partner to help you overcome these challenges and make your customer improvement goals a reality. That’s what we’re here to do.
Using a combination of customer research, design thinking and commercial rigour, we serve as your guide to delivering the most comprehensive view of the customer you’ve ever had. Together, we work to imagine what's genuinely possible and will create a customer improvement program that differentiates and innovates. We use extensive experience in deeply understanding customers and their needs, then develop prioritised roadmaps that are pragmatic and commercially realistic.
The results we seek with you are human-centred, grounded in your reality– so that in the end, you’ll know exactly what your customers want and what prioritised steps you need to take across your organisation to achieve your goals.
We help you identify the most promising opportunities for your business, products and team.
We help you develop ambitious but highly actionable plans to make your business goals a reality.
We help you develop and execute strategies that will see you keep more of your customers for longer.
Grow your revenue and minimise wasted investment by understanding precisely what your customers do and don’t want.
As Proto CEO, Damian is responsible for driving our clients growth initiatives. He has a wealth of local and international experience with companies such as Diageo, Fosters and Telstra in senior management roles as well as co-founding Proto 14 years ago and leading over 200+ projects.